The expanding chain created a specialty pizza just in time for Easter topped with......what else but smoked rabbit. To promote their new product, the company created a billboard with actual rabbit pelts.
It wasn’t long before the ad began to draw some attention of the community , chastising the company for the graphic use of animal skins. Hey I say waste not want not.
One Reddit user commented “Look, sometimes in order to make a pizza, you have to kill a few hundred rabbits and nail them to a billboard. It's like omelets and eggs.”
Another claimed the rabbits must have been “brutally murdered” for the ad (better than the use of plastic and pollutants ). Now this is a bit much in the way of advertising but it seemed to work like a charm and has received much attention. If you eat meat your food once had skin or fur and the animal was likely killed for your consumption GET OVER IT!!!!!
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